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60’000 Visitors, the presence of 43 Leading Media Provider and 11 Million CNY of Calculated Media Value are just some of many figures underlining the success of the 5th Edition of SwissWeek in Shanghai! The time has therefore definitely come to expand this exclusive event and penetrate deeper into China. The direction we take is West, to the culturally-rich city Chengdu. Chengdu and whole Southwest China has experienced an exceptional up-rise in its economy and shows high potential for much more to come. This development and the importance of the area to Switzerland has been marked by the opening of the Consulate General of Switzerland in Chengdu in November 2016, which strongly supports the SwissWeek Chengdu as Official Patronage.
The purpose of SwissWeek in Chengdu remains the same as in Shanghai, which is to increase the Brand Recognition of Swiss Companies in China, only that Chengdu offers many new possibilities to reach consumers in China. Click on the red button bellow to find out more about the opportunities of companies at the SwissWeek Chengdu.